Welcome! I am sharing this guide for free below. I hope it helps you understand why some pitch decks get meetings and why others don't.
If you want to go a step further, my comprehensive Pitch Deck Guide is now available. Use code LAUNCH20 to save 20% during the launch 👇🏻
Core Principles
- Logical organization: Group documents by functional area
- Easy navigation: Clear folder names and consistent naming conventions
- Quick access: Most critical documents in first 2-3 folders
- Complete but concise: Include everything needed, nothing superfluous
- Professional presentation: Clean, organized, and up-to-date
Recommended Folder Structure
📁 01 - Executive Summary & Key Documents
Most viewed folder - put your best foot forward
- Executive Summary (1-2 pages)
- Investment Memo / Teaser
- Company Overview Presentation (Pitch Deck - latest version)
- Key Metrics Dashboard (one-pager with critical KPIs)
- Cap Table Summary (current, high-level)
- Term Sheet (if applicable)